Celebrate 30 years of Whisky.de with us!

Our 30-year history naturally includes our long-standing and newly acquired customers, to whom we would like to express our sincere thanks for their support. As part of our anniversary celebrations, you can look forward to various activities and special bottlings! Check back regularly and let us surprise you! Slàinte mhath, cheers and cheers to 30 years of Whisky.de!

Our anniversary bottlings

The first special bottlings from selected distilleries for our 30th anniversary are finally here! Look forward to seeing what treasures await you in the coming weeks and months!

Rarities bottlings

To mark our anniversary, we have rummaged through our stock of rarities and selected some very special and rare bottles for you. Join us on a journey through time and reminisce about bottlings from the past. But don't wait too long, some bottlings are strictly limited.

Congratulations from our business friends

The joy is huge!

We have received numerous congratulations from all over the world on our anniversary.

In Scotland, Ireland and the USA, in Sweden, France, Denmark, Germany and Bavaria in Japan, Australia, Wales and Taiwan, our dear business partners are celebrating us everywhere.

Thank you very much and slàinte mhath

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What you can expect

Our highlights of the last years

Visit our 30 years chronicle

1993 - 1994

Whisky.de was founded in 1993 in Seeshaupt on Lake Starnberg and has been one of the first whisky websites on the Internet since 1994.


The first, special whisky catalogue was printed with a print run of twenty thousand copies and the resulting growth overwhelmed everyone.


In 2007 Horst Lüning made his first and now legendary whisky tasting video of a bottle of Lagavulin 16 year old.


In 2010, after many years, the domain Whisky.de was acquired. However, it was to take years before the domain could manifest itself in the company name.

2019 / 2023

2019: The first expansion to Austria takes place.

2023: Whisky.de expands again and now also ships to the Netherlands on Whisky.com.


2020 The first two Whisky.de bottlings"Horst Lüning Malt" and"Highland Cattle" find their way onto the shelves.

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